Marketing, PR and Brand Communications
Helping hospitality, lifestyle and experience-led brands turn great ideas into campaigns people notice.
I’m a Brisbane-based marketing and communications consultant with more than 15 years’ experience building brands, creating campaigns and telling stories within luxury hospitality and lifestyle.
From PR and media relations to digital content, partnerships, influencer campaigns and brand launches, I help businesses turn ideas into strategic, beautifully executed marketing.
My experience spans luxury hotels, restaurants, bars, wellness, travel and lifestyle brands - combining strong storytelling with a commercial understanding of what marketing needs to achieve.
How I Can Help
Brand & Marketing Strategy · PR & Media Relations · Digital Content & SEO · Partnerships & Campaigns
I work with businesses that need experienced marketing and communications support without necessarily requiring a full-time resource.
Whether you need help delivering a specific campaign, launching something new, strengthening your digital presence or providing senior marketing support during a particularly busy period, I can step in and become an extension of your team.
My Services
Exceeding Your Expectations
Marketing & Brand Strategy
Integrated marketing strategies designed to connect brand, communications and commercial objectives.
Campaign strategy
Brand positioning and messaging
Marketing planning
Launch strategies
Partnership development
Campaign reporting and analysis
PR & Media Relations
Strategic storytelling that builds awareness, credibility and meaningful media visibility.
PR strategy
Media relations and pitching
Press releases and media materials
Media events and familiarisations
Executive profiling
Media partnerships
PR reporting
Digital Content & SEO
Content designed not only to tell a compelling story, but to help brands become easier to discover online.
Website content and optimisation
SEO and AEO content strategy
EDMs and customer communications
Editorial and blog content
LinkedIn strategy
Social media content
Digital campaign development
Influencers & Partnerships
Authentic partnerships and experiences that create valuable content and introduce brands to new audiences.
Influencer strategy and outreach
Hosted experiences
Content creator campaigns
Brand collaborations
Launch events
Content deliverables and briefing
Partnership activations
Get in Touch